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Eine große Verantwortung, aus der sich auch neue Ansätze ergeben. Dahin sollte der Fokus bei der Veranstaltung gelegt werden, und dabei alle Dimensionen der Nachhaltigkeit – Ökologie, Ökonomie und Soziales – durchleuchtet werden.",{"type":792,"attrs":793,"content":794},"heading",{"level":308},[795],{"text":796,"type":199},"Mit Nachhaltigkeit letztlich die Menschheit retten",{"type":196,"content":798},[799],{"text":800,"type":199},"Josef Rohregger versuchte, die Komplexität des Themas Nachhaltigkeit etwas zu zerlegen und so den Fokus auf die Bedeutung der einzelnen Bereiche zu lenken. „Meiner Meinung nach ist die Landwirtschaft in der Krise, und zwar in einer wirtschaftlichen Krise, einer Umweltkrise und einer sozialen Krise“, so der Meteorologe, Innovationsmanager und Vortragende, der sich selbst auch als „Gelegenheitsbauer“ bezeichnet. Seine Begründung: Wirtschaftlich, weil die Idee der Intensivierung auf Kosten anderer Betriebe ging. Umweltkrise wegen des Klimawandels und soziale Krise, weil den Landwirten teils autonomes Handeln abhanden gekommen ist und sie sich die Sinnfrage stellen, wenn sie nur als Täter gebrandmarkt werden. Eine nachhaltige Entwicklung der Landwirtschaft sei für ihn die Antwort auf sämtliche Zukunftsfragen, nur so könne auch ein „ökologischer Reichtum und soziale Gesundheit“ erreicht werden. „Nachhaltigkeit ist kein Konzept zur Rettung des Planeten, sondern zur Rettung der Landwirtschaft und damit zur Rettung der Menschheit“, schloss Rohregger.",{"type":792,"attrs":802,"content":803},{"level":308},[804],{"text":805,"type":199},"Vorteil des Bauern gegenüber der Lebensmittelindustrie",{"type":196,"content":807},[808],{"text":809,"type":199},"Aus der Praxis berichtete Andreas Panhuber aus Zell an der Pram. Er hat es geschafft, den Produkten, die er und seine Partnerbetriebe aus alten Obstsorten aus Streuobstwiesen gewinnen, das gewisse Etwas zu ver-leihen: Sie erzeugen bei bewussten Konsumenten einen emotionalen Mehrwert und damit jenes Alleinstellungsmerkmal, das auch für die eine Handelskette ausschlaggebend war, sie ins Sortiment aufzunehmen. „Als Landwirte können wir unsere Geschichte erzählen, was wir machen und wie wir es machen. Diesen Vorteil haben wir gegenüber der Lebensmittelindustrie“, sagt Panhuber. „Mein Appell lautet daher: Öffnen wir unsere Tore und Betriebe und zeigen diese auch her. Gehen wir aktiv auf die Kon­sumenten zu, nutzen wir auch die so­zialen Medien aktiv“, so Panhuber.",{"type":196,"content":811},[812],{"text":813,"type":199},"Anregungen zum Thema Verkaufen brachte Verkaufsprofi Markus Kroner mit seinem Vortrag unter dem Titel „Ein gutes Produkt allein reicht schon lange nicht mehr“ ein. Er wies darauf hin, dass ein Kunde nicht zwischen Produkt A oder Produkt B wählt, sondern immer das kauft, was seine persönlichen Werte verkörpert. Dazu setzt er auf „den Zauber der zwischenmenschlichen Anziehungskraft“ und meint damit auch, wie sich ein Verkäufer präsentiert, mit welch echter Begeisterung er agiert und dadurch seine Kunden überzeugt.",{"type":792,"attrs":815,"content":816},{"level":308},[817],{"text":818,"type":199},"Imagegewinn und mehr Wertschätzung für Landwirte",{"type":196,"content":820},[821],{"text":822,"type":199},"Eine erste Bilanz zum Thema „Corona und Landwirtschaft“ zog der Marktforscher und Bio-Ackerbauer Johannes Mayr. Umfragen zufolge spürt ein Drittel der Landwirte negative Auswirkungen, knapp die Hälfte berichten von keinen oder kaum Auswirkungen, 14 Prozent freuen sich über positive Auswirkungen. Einzelne Segmente sind stärker betroffen, etwa die Betriebe mit Urlaub am Bauernhof und – am anderen Ende der Skala – jene Direktvermarkter, die nicht an die Gastronomie liefern. „Eine Überraschung insgesamt ist aber die Zufriedenheit mit der Betriebsentwicklung, die etwa zwei Drittel geäußert haben. Das ist die positivste Stimmung, die seit 2010 gemessen worden ist“, so Mayr.",{"type":196,"content":824},[825],{"text":826,"type":199},"Befragt wurden auch Konsumenten. Dabei gaben die Hälfte an, ihr Ernährungsverhalten geändert zu haben. Dies bringe ein stärkeres Planen der Einkäufe und mehr Zeit zum Kochen mit sich, aber auch ein vermehrtes Achten auf die Herkunft der Produkte. „Die Haushaltseinkäufe haben deutlich zugenommen“, sagt Mayr. Besonders profitiert haben Frischgemüse und Tiefkühlobst und -gemüse, aber auch Fertiggerichte und Obstkonserven. Erneut gewachsen sei der Biobereich, „und zwar in allen Handelsketten und in allen Warengruppen“, so Mayr. Entgegen aller Prognosen habe es hingegen kaum Zuwächse bei Online-Einkäufen gegeben. „Was bleibt? Das ist das Wichtigste. 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Schon aus diesem Grund sollte man sich vor der Ansschaffung eines Hundes gut überlegen, für welchen Zweck der Vierbeiner gebraucht wird.",{"type":196,"content":1470},[1471],{"text":1472,"type":199},"„Der klassische Hofhund ist meist größer und territorial veranlagt“, weiß Hundetrainerin Anna Pregel. „Rassen wie der Deutsche Schäferhund, der Berner Sennenhund oder auch der Hovawart haben sich bewährt und sind bekannt für ihre Fähigkeit, ein Anwesen zu bewachen und zu melden, wenn sich diesem Fremde nähern.“ Doch die Aufgaben eines Hofhundes können variieren. Manchmal werden sie benötigt, um das Vieh zu hüten, wie es zum Beispiel bei Border Collies oder Australian Shepherds der Fall ist. 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April startet das Agrarwetter-Service","2025-08-18T15:25:18.023Z","2025-09-02T14:40:25.782Z","2025-09-02T14:40:25.795Z",81269219560837,"6430ef9d-7a79-4414-b26b-14de39668168",{"_uid":1993,"body":1994,"tags":2012,"media":2013,"print":2020,"title":1986,"author":2027,"_editable":2028,"component":905,"hasVideos":36,"redaktion":2029,"categories":2033},"711b68c5-fe8f-4bf1-8b81-0334539ae96e",[1995],{"_uid":1996,"text":1997,"title":16,"_editable":2011,"component":828},"452a9975-6cd5-4268-bb11-013dfbd5c7a0",{"type":193,"content":1998},[1999,2003,2007],{"type":196,"content":2000},[2001],{"text":2002,"type":199},"Es ist eine Erfolgsgeschichte, die seit knapp zwei Jahrzehnten durch eine Kooperation der Tiroler Bauernzeitung, des Tiroler Bauernbundes, der Tiroler Versicherung und der GeoSphere Austria (ehemals ZAMG) in Innsbruck geschrieben wird. Mit dem Agrarwetter werden den Bäuerinnen und Bauern kostenlos aktuelle Wetterprognosen auf Abruf per Telefon oder auf der Webseite des Tiroler Bauernbundes zur Verfügung gestellt. Mit Montag, 14. April, startet das Agrarwetter-Service heuer.",{"type":196,"content":2004},[2005],{"text":2006,"type":199},"Im Jahr 2024 verzeichnete die GeoSphere Austria eine Rekordanzahl von Anrufen, erzählt Manfred Bauer, Leiter der Regionalstelle Tirol und Vorarlberg: „Wir verzeichneten bis zu 3.600 Anrufer täglich – das Wetter-Service ist nach wie vor sehr gefragt. Obwohl im Internet viel Info zur freien Verfügung abrufbar ist, setzen die Bäuerinnen und Bauern auf unseren heimischen Wetterdienst, denn wir bieten jahrzehntelange Erfahrung mit dem regionalen Wetter.“ Ob Frostphasen, Trockenheit oder Gewitterfronten – der Agrarwetter-Service gäbe der Landwirtschaft Planungssicherheit. Bauer meint: „Nur wenig wirkt sich so komplex auf die Landwirtschaft aus wie das Wetter. Auch wir spüren den Klimawandel und die Veränderungen im Wetter, die damit einhergehen.“",{"type":196,"content":2008},[2009],{"text":2010,"type":199},"Bauernbunddirektor Peter Raggl freut sich, den Bauernbund-Mitgliedern das Agrarwetter-Service weiterhin anbieten zu können: „Gerade für die Landwirtschaft ist es essenziell, wie das Wetter ausfällt – und da verlassen sich unsere Mitglieder auf Profis.“ Er bedankte sich bei der Tiroler Versicherung für die Kooperation. „Es ist uns ein großes Anliegen gerade auch für die Landwirtschaft einen niederschwelligen Zugang zu einer professionellen Wetterprognose zu geben“, so Martin Reiter von der Tiroler Versicherung.","\u003C!--#storyblok#{\"name\": \"article-section-blok\", \"space\": \"286169096649098\", \"uid\": \"452a9975-6cd5-4268-bb11-013dfbd5c7a0\", \"id\": \"81269219560837\"}-->",[606],{"id":2014,"alt":2015,"name":16,"focus":16,"title":2016,"source":16,"filename":2017,"copyright":2018,"fieldtype":42,"meta_data":2019,"is_external_url":36},81161634204187,"Agrarwetter","Martin Reiter, Manfred Bauer und Peter Raggl in der Wetterzentrale am Innsbrucker Flughafen.","https://a.storyblok.com/f/286169096649098/2560x1920/4ab7ab9cb7/img_1686-scaled.jpg","TBB",{"alt":2015,"title":2016,"source":16,"copyright":2018},[2021],{"_uid":2022,"done":36,"text":2023,"title":16,"assets":2026,"keywords":16,"preamble":16,"component":1391},"e224b26e-6bd3-470e-bb49-4ddabe5451c2",{"type":193,"content":2024},[2025],{"type":196},[],[939],"\u003C!--#storyblok#{\"name\": \"news\", \"space\": \"286169096649098\", \"uid\": \"711b68c5-fe8f-4bf1-8b81-0334539ae96e\", \"id\": \"81269219560837\"}-->",[2030],{"_uid":2031,"_editable":2032,"component":910,"assetsStatus":911,"surveyStatus":912},"4fb5903f-b6e7-4b36-bc4e-bac8c6f1aa01","\u003C!--#storyblok#{\"name\": \"redaktionstool-settings\", \"space\": \"286169096649098\", \"uid\": \"4fb5903f-b6e7-4b36-bc4e-bac8c6f1aa01\", \"id\": \"81269219560837\"}-->",[759],"mit-14-april-startet-der-agrarwetter-service","archiv/mit-14-april-startet-der-agrarwetter-service",-170940,[],{"meta":2039,"assets":2064,"blocks":2068},{"id":2040,"date":2041,"slug":2034,"tags":2042,"title":1986,"author":2047,"images":2056,"sbAuthor":2057,"categories":2058,"articleTags":2059,"featured_alt":16,"original_url":2060,"sbCategories":2061,"featured_media":2062,"author_id_original":2048,"proposed_confidence":946,"proposed_contentType":905,"original_featured_media_url":2063},546356,"2025-04-10T09:07:20",[2043,2044,2045,2015,2046],"GeoSphere Austria","Wetterdienst","ZAMG","Service",{"id":2048,"link":2049,"name":2050,"slug":2051,"avatar_urls":2052,"description":16},1471,"https://bauernzeitung.at/author/pixner/","Hannah Pixner","pixner",{"24":2053,"48":2054,"96":2055},"https://secure.gravatar.com/avatar/c7e758b6964d8ac994a650e215f9a350?s=24&d=mm&r=g","https://secure.gravatar.com/avatar/c7e758b6964d8ac994a650e215f9a350?s=48&d=mm&r=g","https://secure.gravatar.com/avatar/c7e758b6964d8ac994a650e215f9a350?s=96&d=mm&r=g",[],"6081e7f5-d089-44e6-97e9-c8cb8cd39f83",[606],[606],"https://bauernzeitung.at/mit-14-april-startet-der-agrarwetter-service/",[414],"./assets/IMG_1686-scaled.jpg","https://bauernzeitung.at/wp-content/uploads/2025/04/IMG_1686-scaled.jpg",[2065],{"id":2014,"url":2017,"meta":2066,"filename":2067,"asset_folder_id":952},{"alt":2067,"title":2067,"source":16,"copyright":16},"IMG_1686-scaled.jpg",[2069],{"text":2070,"title":1986,"component":828},{"type":193,"content":2071},[2072,2075,2078],{"type":196,"content":2073},[2074],{"text":2002,"type":199},{"type":196,"content":2076},[2077],{"text":2006,"type":199},{"type":196,"content":2079},[2080],{"text":2010,"type":199},"bd40fe0f-b373-42ed-80b1-e3bbf1c25cb1","2025-04-10T09:07:20.000Z",[],{"name":2085,"created_at":2086,"published_at":2087,"updated_at":2088,"id":2089,"uuid":2090,"content":2091,"slug":2139,"full_slug":2140,"sort_by_date":47,"position":2141,"tag_list":2142,"is_startpage":36,"parent_id":918,"meta_data":2143,"group_id":2183,"first_published_at":2184,"release_id":47,"lang":216,"path":47,"alternates":2185,"default_full_slug":47,"translated_slugs":47},"Anmeldefrist für die Summer School VetINNSights läuft bis 25. April","2025-08-18T15:24:56.120Z","2025-09-02T14:47:53.752Z","2025-09-02T14:47:53.765Z",81269129850199,"bcedb979-75a9-4af9-98f9-50a498ff2354",{"_uid":2092,"body":2093,"tags":2116,"media":2117,"print":2124,"title":2085,"author":2131,"preamble":2132,"_editable":2133,"component":905,"hasVideos":36,"redaktion":2134,"categories":2138},"e698d2cc-fef0-42c1-a54c-6e05295e8b64",[2094],{"_uid":2095,"text":2096,"title":16,"_editable":2115,"component":828},"d27db061-94c6-42c2-970d-90b0862e361f",{"type":193,"content":2097},[2098,2102,2106,2111],{"type":196,"content":2099},[2100],{"text":2101,"type":199},"Durch eine Kooperation zwischen der Veterinärmedizinischen Universität Wien und dem Land Tirol bietet die Summer School VetINNSights eine einzigartige Gelegenheit, einen ersten, exklusiven Einblick in das Studium und den Beruf einer Tierärztin oder eines Tierarztes zu gewinnen.",{"type":196,"content":2103},[2104],{"text":2105,"type":199},"Die Teilnahme an der Summer School ist kostenlos, die Anzahl der Plätze jedoch begrenzt. Wer sich bewerben möchte, sollte Lebenslauf, Motivationsschreiben und Foto bis spätestens 25. April 2025 an vet.summerschool@tirol.gv.at senden. „Wir möchten junge Talente für die Veterinärmedizin begeistern und somit dazu beitragen, die veterinärmedizinische Versorgung auch in Zukunft sicherzustellen. Wer Interesse an einer tiermedizinischen Karriere hat, sollte sich diese Chance nicht entgehen lassen!“, bestätigt LH-Stv. Josef Geisler.",{"type":792,"attrs":2107,"content":2108},{"level":308},[2109],{"text":2110,"type":199},"Einstieg vor dem Studium",{"type":196,"content":2112},[2113],{"text":2114,"type":199},"Lorenz Khol, Professor für Wiederkäuer im Alpenraum und Leiter der Außenstelle der Vetmeduni in Tirol, hebt hervor, wie wichtig es ist, schon frühzeitig konkrete Erfahrungen zu sammeln: „Die Summer School bietet eine ideale Gelegenheit, sich mit dem Studium der Veterinärmedizin und dem Beruf des Tierarztes/der Tierärztin auseinanderzusetzen und erste Einblicke in die Anforderungen und die Praxis zu bekommen. Idealerweise sollte die Summer School bereits ein Jahr vor einem geplanten Studienbeginn besucht werden. So kann die Entscheidung gut vorbereitet werden und die Teilnehmerinnen und Teilnehmer haben die Chance, wertvolle Kontakte zu knüpfen.”","\u003C!--#storyblok#{\"name\": \"article-section-blok\", \"space\": \"286169096649098\", \"uid\": \"d27db061-94c6-42c2-970d-90b0862e361f\", \"id\": \"81269129850199\"}-->",[606],{"id":2118,"alt":2119,"name":16,"focus":16,"title":2120,"source":16,"filename":2121,"copyright":2122,"fieldtype":42,"meta_data":2123,"is_external_url":36},81161045903754,"SummerSchool","Die Summer School VetINNSights vermittelt nicht nur Fachwissen, sondern auch ein Gefühl für die Arbeitsweise und den Alltag von Tierärzten","https://a.storyblok.com/f/286169096649098/1772x1181/e26335310f/20250221_summerschool.jpg","Land Tirol/Simon Rainer",{"alt":2119,"title":2120,"source":16,"copyright":2122},[2125],{"_uid":2126,"done":36,"text":2127,"title":16,"assets":2130,"keywords":16,"preamble":16,"component":1391},"7a1a7dc3-c0af-4986-9c87-6fd3e185c792",{"type":193,"content":2128},[2129],{"type":196},[],[939],"Vom 7. bis 11. Juli 2025 haben junge Menschen zwischen 16 und 19 Jahren die Chance, mit der Summer School VetINNSights in die Welt der Veterinärmedizin einzutauchen.","\u003C!--#storyblok#{\"name\": \"news\", \"space\": \"286169096649098\", \"uid\": \"e698d2cc-fef0-42c1-a54c-6e05295e8b64\", \"id\": \"81269129850199\"}-->",[2135],{"_uid":2136,"_editable":2137,"component":910,"assetsStatus":911,"surveyStatus":912},"ba52c1c2-a398-4058-85cd-9f88e9da1c1c","\u003C!--#storyblok#{\"name\": \"redaktionstool-settings\", \"space\": \"286169096649098\", \"uid\": \"ba52c1c2-a398-4058-85cd-9f88e9da1c1c\", \"id\": \"81269129850199\"}-->",[759],"anmeldefrist-fuer-die-summer-school-vetinnsights-laeuft-bis-25-april","archiv/anmeldefrist-fuer-die-summer-school-vetinnsights-laeuft-bis-25-april",-170540,[],{"meta":2144,"assets":2162,"blocks":2166},{"id":2145,"date":2146,"slug":2139,"tags":2147,"title":2085,"author":2153,"images":2155,"sbAuthor":2057,"categories":2156,"articleTags":2157,"featured_alt":16,"original_url":2158,"sbCategories":2159,"featured_media":2160,"author_id_original":2048,"proposed_confidence":946,"proposed_contentType":905,"original_featured_media_url":2161},546363,"2025-04-07T17:18:34",[2148,2149,2150,2151,2152],"VetINNSights","Summer School","Studium","Tierärzte","Vetmed Uni",{"id":2048,"link":2049,"name":2050,"slug":2051,"avatar_urls":2154,"description":16},{"24":2053,"48":2054,"96":2055},[],[606],[606],"https://bauernzeitung.at/anmeldefrist-fuer-die-summer-school-vetinnsights-laeuft-bis-25-april/",[414],"./assets/20250221_SummerSchool.jpg","https://bauernzeitung.at/wp-content/uploads/2025/04/20250221_SummerSchool.jpg",[2163],{"id":2118,"url":2121,"meta":2164,"filename":2165,"asset_folder_id":952},{"alt":2165,"title":2165,"source":16,"copyright":16},"20250221_SummerSchool.jpg",[2167],{"text":2168,"title":2085,"component":828},{"type":193,"content":2169},[2170,2173,2176,2180],{"type":196,"content":2171},[2172],{"text":2101,"type":199},{"type":196,"content":2174},[2175],{"text":2105,"type":199},{"type":792,"attrs":2177,"content":2178},{"level":308},[2179],{"text":2110,"type":199},{"type":196,"content":2181},[2182],{"text":2114,"type":199},"5f55a656-943b-4d7b-8634-a5252eec4262","2025-04-07T17:18:34.000Z",[],6727,10]